Magis
ETTORE key ring

Presented: Salone del Mobile 2019, Milan | Year of design: 2019 | Design: Konstantin Grcic

Interior accessories › Other accessories

Perfectly in line with Magis’s essence, courage and spirit, the a mule has for years been the emblem of Magis for its essence, courage and spirit. In 2016 the mule was named Ettore (Hector), like the Homeric hero and turned out a real mule, its legs firmly on the ground, determined and strong, but also loveable and playful. This year Ettore is also a key ring, an essential but refined object, made of stainless steel with a special black wash finish, reminding us another time of the mule and also Magis essence.

All Ettore products

Magis Related Articles

DESIGN

Golden Vision

6/24/2024

The "Costume" sofa designed by Stefan Diez for Magis was honoured with the prestigious ADI Compasso d'Oro for its pioneering design.

FEATURED

Two of a Kind

9/19/2023

In the hills behind Florence, La Marzocco, a company known for its coffee machines, runs the Accademia del Caffè Espresso, a cultural center housed in a former production plant. Interior designer Stefano Zagni found suitable furniture for the fit-out when viewing Magis’ diverse collections.

FEATURED

Designing the Essentials

8/14/2023

This year designers Alberto Brogliato and Federico Traverso presented their latest product for Magis: The "Trave" chair. In this interview they tell us why for them good design is essentially about balance, time, and, paring things back.

STYLEPARK RAFFLE

Technology and poetry

1/1/2023

Stylepark is raffling off one "Bouquet" table lamp by Magis.

DESIGN

Stylepark Selected Award 2022

11/28/2022

With the Stylepark Selected Award 2022, Stylepark honours the best new products of the year. These are the award winners.

FEATURED

A new approach to light

11/9/2022

With "Lost" and "Bouquet", BrogliatoTraverso enrich the Magis portfolio with the first light collection and a wireless vase light. Both shapes perfectly translate the philosophy of the Italian family business: they are both unique in design and universal in use.

INTERVIEWS

Always a step ahead

7/14/2022

The Italian family business Magis combines an international design language in its extraordinary range. "Class not mass" is the credo that Alberto Perazza, together with Barbara Minetto, continues in the second generation. We met him for an interview at the Salone del Mobile in Milan. Read part one here.

FEATURED

A fitting addition

4/21/2022

With his “Bell Chair” for Magis, Konstantin Grcic has not only designed a sustainable and robust alternative to the Monobloc. For he also demonstrates by means of the contemporary color concept that the focus on the essentials in design is important in every respect.

DESIGN

Pioneer in the best age

9/2/2021

Magis celebrates its 45th anniversary this year and looks back on an eventful success story that began in 1976 when Eugenio Perazza founded the company.

FEATURED

Modular Alphabet

3/19/2021

In the form of “Costume” for Magis, Stefan Diez has designed a durable sofa that is straightforward to repair and flexible in use.

FEATURED

The sofa, revolutionized

2/23/2021

"What if we completely rethought the sofa?" – this question brought Magis together with Stefan Diez for a joint experiment: a flexible system made from recycled and recyclable materials.

DESIGN

With courage and passion

9/14/2020

Eugenio Perazza, the founder of the Italian furniture manufacturer Magis, is honoured for his life's work with the ADI Compasso D'Oro Liftetime Achievement Award 2020.

DESIGN

Revolution from a single source

8/4/2020

"Bell Chair" is the name of the new, sustainable and affordable chair by Konstantin Grcic for Magis, which sets an end to the negative image of the classic monobloc chair.

DESIGN

Magis 2020: MARIOLINA MONO

7/6/2020

Magis creates elegant monoversions in black and white of the classic "Mariolina" by Enzo Mari.

SALONE DEL MOBILE 2017

New tables: From material fetish to the Zen factor

4/11/2017

Be they short or long of leg, simply unique or extravagant: there’s no end to the variety of tables in Milan.

FEATURED

An apartment for friends and their friends

10/27/2016

For the international interview magazine “Freunde von Freunden”, Magis used pieces by a variety of designers to transform an apartment in Berlin into an event venue.

FEATURED

Princely seating

10/25/2016

The renovation of a historical chateau in Belgium was completed with furniture by Magis.

Estimate

Please fill in the form.

First name*

Last name*

Company

Address*

Postal code*

City*

Country*

Email*

Branch*

Project

Yes, I accept that my data will be sent to the manufacturer Magis to process my request. I can revoke this consent any time.*

Yes, I accept that the manufacturer Magis may save my data for marketing purposes and is allowed to contact me. I can revoke this consent any time.

Yes, I want to subscribe to the Stylepark Newsletter.

For more informations, please refer to our Privacy Policy.

MagisETTORE key ring

Golden Vision

Two of a Kind

Designing the Essentials

Technology and poetry

Stylepark Selected Award 2022

A new approach to light

Always a step ahead

A fitting addition

Pioneer in the best age

Modular Alphabet

The sofa, revolutionized

With courage and passion

Revolution from a single source

Magis 2020: MARIOLINA MONO

New tables: From material fetish to the Zen factor

An apartment for friends and their friends

Princely seating

Estimate

Subscribe to our newsletter

Magis
ETTORE key ring