DESIGN
Petter’s perfect landing
by Uta Abendroth | 12/18/2013
His search for an alarm clock and the ensuing frustration were cause enough. The experience prompted Petter Neby to establish his own company for electrical home appliances – Punkt. So far it sells three products, and they are the quintessence of Neby’s design philosophy: Keep it simple and pure, and make it to last.