DESIGN
Weaving the future
6/23/2023
The traditional Swiss textile specialist Création Baumann presents a new look after its brand relaunch. Managing Director Philippe Baumann explains the concept to us in an interview.
Dense curtain and upholstery fabric; Spontaneous and loose, the characters combine to create a decorative statement that is both narrative and abstract. The relief-like look is skilfully realised using jacquard weave and is emblematic of a lived-in and relaxed look – like the beloved jeans.