DESIGN
Weaving the future
6/23/2023
The traditional Swiss textile specialist Création Baumann presents a new look after its brand relaunch. Managing Director Philippe Baumann explains the concept to us in an interview.
The curtain and upholstery fabrics from “Terranova” display embroideries, which recall the wave-like rings created by a drop of water, abstract, organic and crystalline textures and poetic silhouette designs with charming motifs from nature. The design team from Création Baumann took its inspiration from it and transposed it with exquisite sewing techniques, jacquard weaves with three dimensional effects, and subtle, harmonised colour accents. Blue grey pastel shades, soft earthy tones, fresh yellowy greens and bright coral orange set the scene in the “Terranova” spectacle of nature. Each of the eleven designs interprets the theme of wild and untouched landscapes in a different way and gives rise to new colour combinations.
